A new study from the National Association of Home Builders reveals that one-quarter of the features home builders are most likely to include in new construction homes relate to energy efficiency. Despite the popularity of energy efficiency features, some builders are conflicted about them in part because they believe they cannot recoup the...

Builder to Buyer Flood Risk Education

An astonishing 98 percent of U.S. counties have been impacted by a flood event, according to the Federal Emergency Management Agency (FEMA) and floods are the number one natural disaster in the United States. Moreover, the increasing weather risks associated with global climate change means that homebuyers...

M/I Homes is the thirteenth-largest builder in the nation and a leader in the home building industry. As a mid-level production builder with a superior quality reputation, the company unabashedly embraces digital marketing to relate to and attract new buyers. The ability to deliver fresh, appealing and visual content to draw customers is an art...